Yearly Archives: 2024

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“APAEM Seminar Series: Building and Executing a Winning Digital Marketing Strategy in the Hospitality Industry” was successfully held
Oct 16, 2024 | Wed

Dr. Xin Huang Dr. Huang provided an in-depth exploration of the development of digital marketing in the hospitality in ...

Prof. Sili Zhou shares insights on the new retirement age policy in a panel interview conducted by CGTN World Today
Oct 8, 2024 | Tue

Prof. Sili Zhou shared insights on the new retirement age policy in CGTN World Today China recently passed legislation ...

Prof. Fangyuan Chen published the study in the Journal of Consumer Psychology to explore the effects of age and message framing on the effectiveness of health communication
Sep 25, 2024 | Wed

Prof. Fangyuan Chen Journal of Consumer Psychology Prof. Fangyuan Chen, Associate Professor in Marketing of the Facu ...

Prof. Ben Haobin Ye, Associate Professor of the School of Tourism Management at the South China Normal University, visits APAEM
Sep 20, 2024 | Fri

Prof. Rob Law and Prof. Ben Haobin Ye Group photo On September 12, Prof. Ben Haobin Ye, Associate Professor in Hotel ...