2021-12-17T15:18:45+08:002021-12-17|News|

Parting APAEM’s first decade and welcoming our new chapter ahead, we made a decision to rebrand our image to reflect who we are today and our ambitions to the future. After careful consideration, we chose the new logo to symbolize the openness, inclusivity and interlink of multiple disciplines in APAEM.

The new logo of APAEM features an orange square with abstract lines. The square is a metaphor of the solid foundation of society and the cornerstone of wisdom, whereas the color of orange represents our enthusiasm toward wisdom and knowledge. The abstract lines symbolize different disciplines, making connections and exchanges upon the wisdom foundation and creating new knowledge beyond the frame. The interlinked unending curves abstractedly form the abbreviation of APAEM, revealing the ethos of APAEM encouraging multidisciplinary collaborations and continuous knowledge development.