(From left) Prof. Youngjoon Choi, Prof. Rob Law, and Prof. Jacey Choe

On April 15, Prof. Youngjoon Choi, Associate Professor from the Department of International Office Administration of the College of Science and Industry Convergence at Ewha Womans University (Seoul, Korea), visited the Asia-Pacific Academy of Economics and Management (APAEM). Prof. Choi received a warm welcome from Prof. Rob Law, APAEM Deputy Director, and Prof. Jacey Choe, Assistant Professor of the Faculty of Business Administration (FBA) of the University of Macau (UM).

Prof. Youngjoon Choi’s main research interests include MICE (meeting, incentive, convention, and exhibition) management, event tourism, technology innovation in hospitality, and destination marketing. During the meeting, Prof. Law gave a brief overview of APAEM’s current developmental status to Prof. Choi. Subsequently, Prof. Choi, Prof. Law, and Prof. Choe exchanged views on mutually interesting research topics, such as academic research on the conference and exhibition industry and the advancement of smart technology in hospitality in Hong Kong, Macao, and South Korea. They expressed their interests to enhance academic cooperation and exchanges in the future.