Mr. Jeroen van den Berg, Center Manager at Thompson Center for Business Case Studies, HKUST Business School, has invited to conduct a case writing workshop for the faculty on 27 April 2016 (Wednesday).

About the instructor – Jeroen van den Berg

Jeroen has been developing Asian business case studies for over a decade. From 2005 to 2011, he worked at the University of Hong Kong as a case writer and case center manager. In September 2011, he joined The Hong Kong University of Science and Technology as center manager of the Thompson Center for Business Case Studies.

Jeroen has written numerous cases in strategy, finance and law. As case center manager, he has worked on more than 200 case studies. He regularly teaches case writing workshops and has written a book on case studies for the Chinese market titled: “Business Studies: The Case Studies Approach”, Fudan University Press (2011).

Jeroen has a BSc and MSc degree in Business Economics from The University of Amsterdam and a LLM in Corporate and Financial Law from The University of Hong Kong.

About The Thompson Center for Business Case Studies, HKUST Business School

The Thompson Center for Business Case Studies (CBCS) at HKUST Business School aims to advance learning and teaching through the development of Asian business case studies.

We draw on the strengths of HKUST’s world-class business program to produce business case studies that are relevant to students who want to learn about doing business in Asia. In developing our cases, we work closely with faculty and company executives to draw learning experiences from real-world business challenges and opportunities.